Also, Citi has emerged as a leader in the digital revolution, delivering smart banking to consumers and state-of-the-art platforms to wholesale customers, the magazine added. ![]() Citi's historic presence in many emerging countries and in 80 percent of the world's 150 key cities provides the bank a "head start" on the competition, The Banker said. The Banker cited three key elements of Citi's strategy – globalization, urbanization and digitization. "The clinching factor was the view that Citi is now well advanced on a long-term growth trajectory." "Citi has…carved out a credible and winning strategy for the future," said The Banker. ![]() ![]() The Banker cited the progress made in reinventing Citi. London Citi was feted as "Bank of the Year" in the prestigious annual awards competition conducted by The Banker, a London-based international banking and finance magazine founded in 1926.
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